Sector: Home Services
 
HandyPro
Brand Identity

HandyPro needed a logo that could carry the full range of what they do — air conditioning, painting, plumbing, electrical, remodeling — without looking like a jumble of unrelated icons. We'd worked with this client before on other ventures, and this time they came in with an unusually clear vision of what they wanted, which made for a fun, fast collaboration.

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The result leans on a toolset silhouette worked directly into the wordmark — hammer, wrench, paint roller — so the logo reads as "handyman" at a glance, in a bold navy-and-red palette that feels trustworthy without being corporate. From there, we extended the identity into supporting brand materials, including business cards, to keep every touchpoint consistent.